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Magazines
SCMP group gets contract for In Style magazinePosted by Jeremy Goldkorn on Tuesday, March 22, 2005 at 3:50 PM
On January 29, Danwei reported that Time Inc. executives were doing the China media rounds, looking for a local partner to do the Mainland version of In Style magazine. According to Danwei sources, Time Inc. has now signed a licensing agreement with the SCMP Group, publishers of the South China Morning Post. It might be a while before anyone actually sees the magazine though: The SCMP Group signed a licensing agreement with Dennis Publishing to publish Maxim China more than a year ago, but the magazine has yet to hit the newsstands. In Style is a fashion magazine that shows readers how celebrities put their outfits together. Maxim is a lads mag. LINKS: |
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